About
PANAYA

Panaya’s Change Intelligence solutions reduce the time, cost, and risk involved in change to business applications like SAP®, Oracle® EBS, and Salesforce.com

Change
With Confidence

Be it an SAP S/4HANA migration, Oracle EBS upgrades, or just new functionality to your Salesforce Org. Panaya’s Change Intelligence solutions show you the full impact of any change. With Panaya, your organization has the peace of mind needed to rapidly evolve.

The
Management

David Binny

Chief Executive Officer

David brings to Panaya over 18 years of senior management experience in product management, technology, pre-sales and business strategy. David was holding the role of Panaya Chief Product Officer prior to his nomination as Panaya CEO.   As Chief Product Officer he was responsible for all product management activities including: product strategy and direction, roadmaps, go to market strategy, pricing, and leading the global product house teams.

Before joining Panaya, David held various senior positions at NICE including Head of Product Management for their Multi-Channel Recording and Voice Biometrics solutions. He previously served as Director of Product Management for NICE’s Big Data Customer Experience Analytics solutions, where he led innovation and go to market teams. Prior to that, he also held various pre-sales, engineering and technology leadership positions at NICE and RAD DataCommunications.

David holds an MBA from the Tel-Aviv University and BSc in Computer Science from Open University in Tel-Aviv.

Oded Kovar

Chief Customer Officer & VP of Global Sales

Oded brings to Panaya over 16 years of multi-cultural senior management experience in both the software and the hardware industries. Holding vast experience in establishing and managing pre-sales, professional-services and customer support organizations across multiple geographies.

As Chief Customer Officer, he is responsible for ensuring that Panaya delivers an excellent ROI for all clients. His team is responsible for managing implementations, helping customers ensure adoption across their organizations, and assuring Panaya’s service availability and security.

Before joining Panaya Oded held senior positions at NICE Systems (US & APAC), Orbotech and Radware. He holds a B.S.c. Degree in Management & Accounting.

Zinette Ezra

Chief Product Officer

Zinette brings to Panaya over 15 years of management experience in product management, technology and business strategy. As VP Product she is responsible for all product management activities including: product strategy and direction, roadmaps, product release planning and leading the global Product Management, UX and Sales Enablement teams.

She has previously served as Director of Product Management for Panaya’s Release Dynamix ERP Portfolio.

Before joining Panaya, Zinette held various senior positions at NICE and SAP, including Manager of WFO Advanced Performance Cloud and Speech and Text mining Products and various product management, business architect and technology leadership positions at SAP.

Dror Ikar

VP R&D

Dror brings to Panaya over 20 years of multi-cultural Senior International Software Development management experience in both startup and corporate environments, with a focus on aligning software development teams with products and customer needs.

Dror is responsible for all aspects of the company’s R&D teams including leading and managing the R&D organization, implementing strategies, defining goals and objectives for the different teams, as well as managing their day to day operations. Dror assembles the technical architecture and oversees its execution in order to provide maximum value to the company and its customers.

Dror lived in the US until the end of 2017, where he held senior management positions in Crystal Equation Corporation, Elateral Inc and Amdocs Inc, serving customers like AT&T, Coca-Cola and Facebook.

He has an MBA from Georgia State University and M.Sc. in Management and Industrial Engineering from Ben Gurion University.

Amir Kviatkovsky

Chief Financial Officer

As Chief Financial Officer at Panaya, Amir Kviatkovsky is responsible for leading the company’s finance organization & operations and is a member of the company’s executive leadership team.

Amir has more than 18 years of experience with leading finance organizations at global high-tech, medical devices and digital health companies including Given Imaging Ltd, Medtronic, Covidien, Tyco International and KPMG.
Prior to joining Panaya, Amir served as the CFO of Given Imaging Ltd, a leading high-tech company which develops, manufactures and markets disruptive medical technologies.

As an established finance leader, Amir has extensive and rich global experience engaging managers and employees to conquer organizational and financial goals in multi-cultural environments.

Amir holds MBA from Tel Aviv University, Israel and is Certified Public Accountant.

Dana Averbouch

Chief Marketing Officer

Dana Averbouch is seasoned marketing veteran with nearly 20 years of extensive experience in B2B Marketing. She is passionate about turning technology into a story through data analysis, extreme creativity and profound customer understanding.

As a CMO, she is leading all aspects of Panaya’s global marketing strategy and execution, including brand and performance marketing, community engagement, product marketing, advertising and customer lifecycle management.

Prior to joining Panaya, Dana held several senior position at NICE LTD, the most recently as Head of EMEA Marketing where she was applying storytelling and disruptive activities to introduce complex products to diverse audiences.

 

Dana holds an MBA and BA in Economics and Philosophy  both from University in Tel-Aviv.

Idan Golan

VP HR

Idan is a Human Resources Leader with vast HR experience within global organizations of different scales and industries.
With over 14 years of experience, she brings a successful track record in supporting robust company growth, implementing significant changes through strong business-related strategy execution, and building management teams.

Idan started at Panaya as the HR Business Partner of the R&D, Product, and CS departments and was promoted to VP HR on June 2021. Prior to Panaya, Idan functioned as HR Manager at Moon Active, a developer of social games. Idan Joined Moon Active at a crucial stage, right before facing hyper-growth challenges, setting its organizational foundations, and built the HR department from scratch.
Before Moon Active, Idan worked as HR at 888holdings for six years.

Idan holds both a Bachelor’s degree in Psychology from Ben Gurion University and a Master’s degree in Organizational Consulting and Development from Bar-Ilan University.

David Binny

Chief Executive Officer

David brings to Panaya over 18 years of senior management experience in product management, technology, pre-sales and business strategy. David was holding the role of Panaya Chief Product Officer prior to his nomination as Panaya CEO.   As Chief Product Officer he was responsible for all product management activities including: product strategy and direction, roadmaps, go to market strategy, pricing, and leading the global product house teams.

Before joining Panaya, David held various senior positions at NICE including Head of Product Management for their Multi-Channel Recording and Voice Biometrics solutions. He previously served as Director of Product Management for NICE’s Big Data Customer Experience Analytics solutions, where he led innovation and go to market teams. Prior to that, he also held various pre-sales, engineering and technology leadership positions at NICE and RAD DataCommunications.

David holds an MBA from the Tel-Aviv University and BSc in Computer Science from Open University in Tel-Aviv.

Oded Kovar

Chief Customer Officer & VP of Global Sales

Oded brings to Panaya over 16 years of multi-cultural senior management experience in both the software and the hardware industries. Holding vast experience in establishing and managing pre-sales, professional-services and customer support organizations across multiple geographies.

As Chief Customer Officer, he is responsible for ensuring that Panaya delivers an excellent ROI for all clients. His team is responsible for managing implementations, helping customers ensure adoption across their organizations, and assuring Panaya’s service availability and security.

Before joining Panaya Oded held senior positions at NICE Systems (US & APAC), Orbotech and Radware. He holds a B.S.c. Degree in Management & Accounting.

Zinette Ezra

Chief Product Officer

Zinette brings to Panaya over 15 years of management experience in product management, technology and business strategy. As VP Product she is responsible for all product management activities including: product strategy and direction, roadmaps, product release planning and leading the global Product Management, UX and Sales Enablement teams.

She has previously served as Director of Product Management for Panaya’s Release Dynamix ERP Portfolio.

Before joining Panaya, Zinette held various senior positions at NICE and SAP, including Manager of WFO Advanced Performance Cloud and Speech and Text mining Products and various product management, business architect and technology leadership positions at SAP.

Dror Ikar

VP R&D

Dror brings to Panaya over 20 years of multi-cultural Senior International Software Development management experience in both startup and corporate environments, with a focus on aligning software development teams with products and customer needs.

Dror is responsible for all aspects of the company’s R&D teams including leading and managing the R&D organization, implementing strategies, defining goals and objectives for the different teams, as well as managing their day to day operations. Dror assembles the technical architecture and oversees its execution in order to provide maximum value to the company and its customers.

Dror lived in the US until the end of 2017, where he held senior management positions in Crystal Equation Corporation, Elateral Inc and Amdocs Inc, serving customers like AT&T, Coca-Cola and Facebook.

He has an MBA from Georgia State University and M.Sc. in Management and Industrial Engineering from Ben Gurion University.

Amir Kviatkovsky

Chief Financial Officer

As Chief Financial Officer at Panaya, Amir Kviatkovsky is responsible for leading the company’s finance organization & operations and is a member of the company’s executive leadership team.

Amir has more than 18 years of experience with leading finance organizations at global high-tech, medical devices and digital health companies including Given Imaging Ltd, Medtronic, Covidien, Tyco International and KPMG.
Prior to joining Panaya, Amir served as the CFO of Given Imaging Ltd, a leading high-tech company which develops, manufactures and markets disruptive medical technologies.

As an established finance leader, Amir has extensive and rich global experience engaging managers and employees to conquer organizational and financial goals in multi-cultural environments.

Amir holds MBA from Tel Aviv University, Israel and is Certified Public Accountant.

Dana Averbouch

Chief Marketing Officer

Dana Averbouch is seasoned marketing veteran with nearly 20 years of extensive experience in B2B Marketing. She is passionate about turning technology into a story through data analysis, extreme creativity and profound customer understanding.

As a CMO, she is leading all aspects of Panaya’s global marketing strategy and execution, including brand and performance marketing, community engagement, product marketing, advertising and customer lifecycle management.

Prior to joining Panaya, Dana held several senior position at NICE LTD, the most recently as Head of EMEA Marketing where she was applying storytelling and disruptive activities to introduce complex products to diverse audiences.

 

Dana holds an MBA and BA in Economics and Philosophy  both from University in Tel-Aviv.

Idan Golan

VP HR

Idan is a Human Resources Leader with vast HR experience within global organizations of different scales and industries.
With over 14 years of experience, she brings a successful track record in supporting robust company growth, implementing significant changes through strong business-related strategy execution, and building management teams.

Idan started at Panaya as the HR Business Partner of the R&D, Product, and CS departments and was promoted to VP HR on June 2021. Prior to Panaya, Idan functioned as HR Manager at Moon Active, a developer of social games. Idan Joined Moon Active at a crucial stage, right before facing hyper-growth challenges, setting its organizational foundations, and built the HR department from scratch.
Before Moon Active, Idan worked as HR at 888holdings for six years.

Idan holds both a Bachelor’s degree in Psychology from Ben Gurion University and a Master’s degree in Organizational Consulting and Development from Bar-Ilan University.

Awards

Panaya Is a European Software Testing Awards Finalist

SAP Quality Awards – Hillarys Blinds, using Panaya, Achieves Recognition

Panaya Named Leading Testing Provider by TEST Magazine

Serving 3000+
Enterprise Customers Worldwide

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Hear From
Our customers

“Thanks to Panaya, project planning was so accurate, we were able to assign tests even before corrections.”

“With Panaya ForeSight, we are able to completely automate impact analysis, and that is helping us reduce our lead time as well as proving more accurate details on what is the impact and reducing manual effort”

Eaton

“Panaya gives me a complete snapshot of our testing in real-time with a user friendly dashboard look and feel.”

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