rafikretchmer
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Rafi Kretchmer

Rafi Kretchmer is Panaya's VP Marketing. Rafi brings more than 17 years of senior management experience in B2B corporate and product marketing from the software enterprise arena. As VP Marketing he is responsible for all marketing activities including: positioning transformation, go-to market strategy, strategic market direction, lead and demand generation, online and offline marketing plans and leading the global marketing team. Prior to Panaya Rafi was leading Portfolio Marketing and Demand Generation at NICE systems, Head of Portfolio and Revenue Management Marketing at Amdocs and Team Lead of Product Management at BMC Software. Rafi is a graduate of the IDF MAMRAM unit and holds a BA in Business Management and MA in Law from Bar-Ilan University.

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Die Testing-Trends, die Ihre Test-Strategie neu definieren – kurz erklärt
Wie in jedem zukunftsgerichteten Unternehmen heutzutage verfallen vermutlich auch Sie in Hektik, um Zeit einzu...
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